If there is still any question about social media it is no longer “should my business be on it?”, but “what is happening if I’m not there?”
By being on social media your business can join conversations, share information, understand your customers better, and earn credibility and trust by having a real voice.
Which social media networks are out there, and how they might work for your business? How can a social media network help you achieve your business goals? Is paid advertising on social media for you? How would you know if it’s working?
Luckily for us, Google itself has put out some great pockets of information about all the particulars of doing your business online. Doctor Digital recommends visiting Google’s Digital Garage where you can watch short videos or read the transcript, and answer some helpful questions to test your understanding. Each lesson will take you only about 10 minutes to complete. There’s 26 digital marketing topics altogether, but Google can help you develop a learning plan where you can pick and choose what suits you.
The Digital Garage topic 'Get noticed with social media' includes 4 lessons:
- Social media basics
- The right social media sites for you
- Setting your goals for social media
- Getting on social media
You can start learning about how to make the most of social media for your business by visiting Google’s digital garage through the link below.